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Home  > CERVIE > About Us > Introduction
CERVIE aims to promote research, value innovation and entrepreneurship as one of the University’s core drivers. CERVIE’s role is to establish the university’s reputation as a knowledge creator through the implementation of the triple helix model (Government, Industry and University). Therefore, research initiatives and support systems at UCSI University must be developed to nurture such partnerships locally and aboard.

The overall objective of developing a research culture through a strategic focus on research development is underpinned by four main strategic thrusts, namely Internal Capabilities, Smart Partnerships, Enterprise Value Innovation and Knowledge Dissemination. Internal Capabilities comprises Compliance, Equity, Effective Support Systems and Research Contribution. These objectives are aligned with the University’s overall strategic objectives.

CERVIE is strategically committed to excellence in its engagement with stakeholders in business, industry, government & communities.

CERVIE aims to leverage on Blue Ocean Strategy concepts of value innovation to transform people’s lives & the performance of all sectors of Malaysia’s economy and be the key driver of such activities.

CERVIE aims to provide leadership and support for UCSI University researchers with the purpose to build on international evidence-based best practice and take on projects to achieveits vision of.
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