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Assistant Professor Sim Pei Lin

Specialised area: Hospitality and Tourism Management

Assistant Professor | Department of Hospitality and Culinary Arts

Academic Qualifications

MSc International Tourism Management
BA(Hons) Hospitality Management
Higher Diploma Hotel and Tourism Management

Areas of Interest
Niche Tourism
Hospitality management
Tourist behavioural
Biography

Sim Pei Lin is an Accredited HRD Corp Trainer with over twenty years of experience in the education and hospitality sectors, driven by her passion for developing future professionals.  Holding a MSc in International Tourism Management and a degree in Hospitality Management from UK universities, as well as a Higher Diploma from Switzerland, she has built a solid foundation in hospitality operations and management. She has gained valuable experience at renowned establishments in Switzerland and Malaysia and is actively engaged in academia and  contributes to research in tourism and hospitality management. Additionally, as a certified coffee trainer with the Asian Coffee Certificate from Taiwan, she blends her expertise in hospitality with the coffee industry. She is committed to excellence in training delivery, ensuring impactful learning experiences.

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