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Dr Siek Hwee Ling

Assistant Professor Dr Siek Hwee Ling, Perline

Deputy Director, Head of Research

Academic Qualifications

PhD in Design
Master of Design
Diploma in Applied Arts

Areas of Interest
Visual Communication
Cultural Design
Cross Cultural Art & Design
Art Education
Packaging Design
Painting & Illustration
Graphic Design
Research

Research Grant

1. Name of grant: RGEIG- Internal 

​Funder: UCSI

Project Title: Development and evaluation of the NutriDIY-trolley (Nutritious Dietary Inventory grocerY trolley) app for healthy food purchase

Code: REIG-FAS-2022/040/Internal

Durations: 2022 to 2024

Role: Co-pi

Amount: RM 44,500.00

Duration: 2 years

Status: On-going

 

2. Name of grant: CULTURAL SECTOR MATCHING GRANT (GSSK) (JKPPA-GSSK-2022)

Funder: MOTAC

Project Title: We Share the Same Moon

Code: MOTAC-ICAD-2022/002

Durations: 01/08/2022 to 31/11/2022

Role: Principal investigator

Amount: RM 100,000

Duration: Aug to Nov 2022

Status: Completed

 

3. Name of grant: MATCHING GRANTTOURISM, ART AND CULTURE(GPPSB)

Funder: MOTAC

Project Title: KENAU Art Exhibition + ISM Volume III 2022 (Theme – Historical Cultures)

Code: MOTAC-ICAD-2022/003

Durations: 01/08/2022 to 31/11/2022

Role: Principal investigator

Amount: RM 30,000

Duration: Aug to Nov 2022

Status: Completed

 

4. Name of grant: Visual Arts Showcase Funding Programme 2021/CENDANA (Cultural Economy Development  Agency)

Funder: CENDANA

Project Title: The Bond between the Aborigines of Malayo- Sumbawan to Formosan

Code: MOTAC-ICAD-2022/003

Durations: 01/06/2021 to 16/12/2022

Role: Co-Principal investigator

Amount: RM 12,500

Duration: 2 years

Status: Completed

 

5. Name of grant: Sunway University internal Research Grant

Funder: Sunway University

Project Title: Promoting Malaysian Folklores: The whispered taboos of beliefs in rituals and festive celebrations

Durations: in 2019

Role: Principal investigator

Amount: RM 9,000

Duration: 1 year

Status: Completed

Publications

Publications

  1. Choon Ling Kwek, Mary Siew Cheng Lee, Shee Ping Lee, Hwee Ling Siek*, K.H. Keoy, Aswani Kumar Cherukuri (2023) Factors Affecting Intention to Use social media for Virtual Events, Journal of Information & Knowledge Management, https://doi.org/10.1142/S0219649223500636
  2. Hwee Ling Siek*, Yek Ming Liew, Kay Hooi Keoy, Aswani Kumar Cherukuri (2023). A study of the corporate design packaging of Malaysia's processed food, Journal of Information & Knowledge Management, Vol 22 (4). ISSN (print): 0219-6492, ISSN (online): 1793-6926, https://doi.org/10.1142/S0219649223500260
  3. Hwee Ling Siek, Kin Meng Cheng and Dennis Chee De Wong(2022). The Effectiveness of Incorporating Augmented Reality in Print Design Course, Journal of e-Learning and Higher Education, ISSN: 2767- 9640. Article ID 661787, https://doi.org/10.5171/2022. 661787
  4. Keoy, K.H., Chit, S.M., Siek, H.L., Koh, Y.J., Lo, R.E.P & Genaro, J. (2022). Evaluating the Critical Success Factors for Entrepreneurial Intention Among Higher Education Students in the Philippines. Journal of Entrepreneurship Education (JEE). Vol 25 (4).1-11. ISSN: 1098-8394; e-ISSN: 1528-2651, International Scientific Indexing (ISI)
  5. Yek Ming LIEW, Hwee Ling SIEK* (2022). An Ideological Multifunctional Baby Naptime Device for Safe and Eco-friendly Modern Living, Rangsit Journal of Social Sciences and Humanities. 9(1), 108-123.
  6.  https://doi.org/10.14456/rjsh.2022.9 ISSN 2286-976X/ 2539 -5513. TCI- Thai Journal Citation, ACI-ASEAN
  7. Chi-Hung Lo, Cheng-Chung Chen, Hwee Ling SIEK, Clara Metha Yoandrara (2022), Design of Injection Molding of Side Mirror Cover. Journal of Sensors and Materials.34, 6(3), 2243-2252, ISSN 09144935.
  8. Siek Hwee Ling*, Lee Cheng Ean (2021). The Influence of National Cultural Attributes on Local Produce Designs: Case Study of Malaysian Design, IAFOR Journal of Cultural Studies, 6(1), 23-43, ISSN 2187- 4905, Scopus, DOAJ
  9. Siek Hwee Ling (2021). Exploring the Multicultural and Design of Malaysian’s Ang-Pow, Design Research Annual, 9. 1-19, ISSN 2307-0471, TCI- Taiwan Citation Index, Humanities and Social Sciences.
  10. Siek Hwee Ling (2021), Action Research Progress on Incorporating Augmented Reality into Courses: Taking Digital Publishing as an Example. International Journal of INTI. 24, 74-82, ISSN 0126- 5822 MyJurnal, Mycite
  11. Chen Tien-Li, Siek Hwee Ling* (2018) Current Outlook on the Development of Malaysian Chinese Private Higher Education in Design (1965-2015). International Journal of Cultural and Creative Industries(IJCCI). 5(2), 4-25
  12. Siek Hwee Ling, Chen Tien Li, Tsai Jen-Hui (2014). Inculcating Leadership values through creativity:A Heuristic Learning process. Malaysian Online Journal of Education Management (MOJEM).2(2), 60– 72, ISSN 2289 –4489

 

Book Chapter Publications

  1. Siek Hwee Ling, Perline (2023)- Editorial Chief , My Journey to Malaysian Art, Foreword, UCSI Press, e- ISBN 9786297571393,https://www.ucsiuniversity.edu.my/sites/default/files/my_journey_to_malaysian_arts.pdf
  2. Anatasia Audrey Lazaurdi, Siek Hwee Ling, Perline (2023), Discovering the World of Malaysia Arts, My Journey to Malaysian Art, 04-14, UCSI Press e-ISBN 9786297571393
  3. Tang Jia Lu, Siek Hwee Ling, Perline (2023), My Art Journey in Malaysia, My Journey to Malaysian Arts, UCSI Press,90-102, e-ISBN 9786297571393
  4. Yi Lu, Siek Hwee Ling, Perline (2023) Enriching Excursion to Malaysia, My Journey to Malaysian Arts,135-142, UCSI Press, e-ISBN 9786297571393

 

Illustration & Design Publications

  1. Hwee Ling, Siek (2021), Kisah Keluarga Ding di Lukang- Kaum Arab di Taiwan, Certia Budaya Tempatan Taiwan, Persatuan Kebudayaan Han Malaysia, Taipei Economic And Cultural Office in Malaysia, 189- 196, ISBN 978-967- 2632-73-3
  2. Hwee Ling, Siek (2021), Tanah Air Di Seberang Laut, Hubungan Taiwan Dengan Negara Rumpun  Bahasa Austronesia. Persatuan Kebudayaan Han Malaysia,1-8, ISBN 978-967-2632-71-9
  3. Hwee Ling, Siek (2021), Kita Bertutur Dalam Bahasa Yang Sama, Hubungan Taiwan Dengan Negara Rumpun Bahasa Austronesia. Persatuan Kebudayaan Han Malaysia, 9-16, ISBN 978-967-2632-71-9
  4. Hwee Ling, Siek (2021), Jaluran Hijau Sebagal Jalinan Perhubungan, Hubungan Taiwan Dengan Negara Rumpun Bahasa Austronesia. Persatuan Kebudayaan Han Malaysia, 17-24, ISBN 978-967-2632-71-9
  5. Hwee Ling, Siek (2021), Manik Selaku Kuasa, Hasil Kaca Austronesia di Taiwan dan Kepulauan Asia Tenggara, Hubungan Taiwan Dengan Negara Rumpun Bahasa Austronesia. Persatuan Kebudayaan Han Malaysia, 25-32, ISBN 978-967-2632-71-9
  6. Hwee Ling, Siek (2021), Budaya Berkit Merentasi Kepuauan Pasifik Selatan, Hubungan Taiwan Dengan Negara Rumpun Bahasa Austronesia. Persatuan Kebudayaan Han Malaysia, 33-40, ISBN 978-967-2632- 71-9
  7. Hwee Ling, Siek (2021), Orang Asli, Taiwan, Hubungan Taiwan Dengan Negara Rumpun Bahasa Austronesia. Persatuan Kebudayaan Han Malaysia, 41-42, ISBN 978-967-2632-71-9

Conferences

​Conferences

  1. Zhi Jie Xie, Hwee Ling Siek (2023). Preliminary Analysis of Colour, Symbols and Shape of Garbage Classification: Taking Xiamen University’s Town as An Example, International Conference on Innovation and Design & Kansei, National Kaohsiung University of Science and Technology, College of Innovation and Design, 24 November 2023, 503-505 (Poster Presentation).
  2. Wang Y., Siek H.L, & Xie Z. J. (2023). Exploring the Influences of Colour Scheme on User Response Time in Virtual Reality Games ISSN: 2436-0503. The Kyoto Conference on Arts, Media & Culture 2023: Official Conference Proceedings https://doi.org/10.22492/issn.2436-0503.2023.16
  3. Hang Qi ZHANG, Hwee Ling SIEK (2023), Exploring the Extension of Dong Embroidery Method of Pingding "Huiyi" in Guizhou, China. International Conference on ‘Design Innovation for Digital Transformation and Metaverse, Taipei, Taiwan, 17th March 2023
  4. Ying Fan XING, Hwee Ling SIEK (2023), An Action Research Approach to Explore the Differences Between Offline and Online "VR Special Effects Design" Course. International Conference on ‘Design Innovation for Digital Transformation and Metaverse, Taipei, Taiwan, 17th March 2023
  5. H L SIEK, K M CHENG, C.D Dennis WONG (2022). The Exploration of Emotions from Print Design Course using Augmented Reality,2022 International Visualization, Informatics and Technology Conference (IVIT),pp.213-218.，e-ISBN: 978-1-6654-8648-4/ISBN:978-1-6654-8649-1, DOI: 10.1109/IVIT55443.2022.10033350.
  6. Gu, X.H.; Siek, H.L (2022). Exploring an Alternative Material of Holy Book Stand Holder through Malaysia Muslim Perspectives on the Design of Rehal. International Academic Symposium of Social Science 2022 (IASSC 2022) Malaysia.
  7. Liew Yek Ming, Siek Hwee Ling (2021), Key Factors of Malaysian Packaging Design: Durian - Flavoured Snacks, The 6th RSU International Research Conference on Social Science and Humanity, Education, Management, and Arts 2021. Rangsit University, Pathum Thani, Thailand.
  8. Siek Hwee Ling (2020), Will incorporating advanced technology into digital publishing courses garner greater interest from the publication market? A reflexivity from a course lecturer, The Art and Design International Conference 2020 (AnDic 2020), Virtual Conference, 9th -10th October 2020, Malaysia
  9. Liew Yek Ming, Siek Hwee Ling (2019), From a Soccer Ball Inspiration to 3-D Structure, 3rd International Conference on Media Studies 2019 (ICMS19), 3rd – 6th July 2019, Bansomdejchaopraya Rajabaht University (BSRU), Bangkok, Thailand.
  10. Liew Yek Ming, Siek Hwee Ling (2019), Using Eco-Packaging in Fast Food Restaurants is Necessary, The 24th Academic Research Achievements Conference, Chinese Institute of Design (CID), 25th May 2019, Tung Hai University, Taiwan.
  11. Chen Twu Bian, Siek Hwee Ling (2019), Modernized Feng Shui‟s Decoration Art, The 24th Academic Research Achievements Conference, Chinese Institute of Design (CID), 25th May 2019, Tung Hai University, Taiwan
  12. Foong Hock Kuen, Siek Hwee Ling (2019), Animism Belief that Worships the Tree in Malaysia, The Asian Conference on Cultural Studies (ACCS2019). 24th to 25th May 2019, Tokyo,Japan
  13. Siek Hwee Ling (2018). Communication Failure of Domestic Graphic Designers. Proceedings of 2018, International Service Innovation Design Conference 2018 (ISIDC2018), 17-19th October 2018, Chonbuk National University, Korea, Pg 467-477
  14. Chen Tien-Li, Siek Hwee Ling (2016). Design Approach in Response to a multicultural society: Malaysia. Proceeding of 2016, 5th biennial conference of service innovation and design, the International Service Innovation Design Conference (ISIDC), 1st-5th November 2016, Chiang Mai, Thailand. Pg 59.
  15. Siek, Hwee Ling, Chen Tien-Li (2013). Green Ang Pow and Purple Ang Paw in Malaysian Daily Life Practice. Proceeding of 2013, 5th International Congress of International Association of Societies of Design Research (IASDR 2013), 24th -30th August 2013, Tokyo, Japan. Pg 4262-427
  16. Chen Tien Li, Siek Hwee Ling (2012). The rationale of international students in choosing the Private Higher Education Institution in Malaysia. Proceeding of 2012, International Conference on Innovation, Management and Technology Research (ICIMTR 2012).
  17. Siek Hwee ling, Chen Tien Li (2012), Tsai Jen-Hui. (2012). An image of Multiracial in Mamak Stall, Proceedings of 2012, The International Conference on Kansei Engineering & Emotion Research (KEER 2012), Penghu Island, Taiwan, Pg 834-839 ISBN9789860324884
  18. Siek Hwee Ling, Chen Twu Bian (2012). Strike a Balance between Practical, Spiritual, Ecological and Aesthetical in Design, Proceedings of 2012, Art & Design International Conference 2012 (AnDIC 2012), organised by University of Technology Mara, Shah Alam, Malaysia (ISBN978-967-11080-1-7)
  19. Siek Hwee Ling, Chen Tien Li (2011). The decisive factors of International Students from Africa, Asia and Middle East in Choosing Malaysia, Proceedings of2011, The International Conference on Management Learning & Business Technology Education, 9th to 11th May 2011 at Kaohsiung Taiwan. (ISBN 978- 986-6486-06-7)
  20. Siek Hwee Ling, Wang Hong Siang (2011). Metaphorical Thought Behind Housing Property Advertisements in Chinese Cultures, Proceedings of 2011. 16th CID Annual Design Conference & 2011 International Conference of Innovation and Design.

 

Copyright

1.The Lady Nyonya, 2023, Artistic Copyright Registered, Malaysia Copyright AR2023W02437, filed 12Sept 2023 2023 2.Back to Basics, 2023, Artistic Copyright Registered, Malaysia Copyright AR2023W02438, filed 12 Sept 2023

Publications: Creative Output & Exhibition

Publications: Creative Output & Exhibition

  1. Teppanyaki Chief, Malaysia Perak Art Society, 2024 A5 size Desk Calendar, sponsored by  Canning, Marcus, ChekHop, the riv design and Moments Frame Gallery (July page).
  2. Co-Exhibition, The Bond Between the Aborigines of Malayo-Sumbawan To Formosan, Visual Art Showcase Art Exhibition, funded by Cultural Economy Development Agency (CENDANA)
  3. Principal Investigator, We Share the Same Moon, year 2023 table Calendar, Ministry of Tourism, Arts, and Culture (MOTAC) grant project, https://www.ucsiuniversity.edu.my/365-artists-join-motac-and-ucsi- university- to-launch-the-2023-%E2%80%9Cwe-share-the-same-moon%E2%80%9D-inaugural-0
  4. Joint Exhibition (MOTAC GRANT), Sg Lembing, A3 size, ink & watercolor, Kenau +!SM 2022, Sg Lembing, Kuantan Art, page 46
  5. Guest of Honour, everything will be scattered to the wind, International Design Symposium "Work in Progress, the 10th Rangsit University Bangkok, Thailand https://www.rsu-workinprogress.com/guest/assist-prof-dr-siek-hwee-ling-malaysia/
  6. Joint Exhibition, Boats, watercolour 56 x 38cm, Impressions of Harmony, State Museum, Seremban, 7th March to 31st May 2022
  7. Joint Exhibition, Lotus VI, [GUMUM+ISM 2022] International Art Exhibition @ Tasik Chini, UKM ISBN:978-967-26685-0-3, Book Cover and Pg 41-42
  8. Joint Exhibition, Ulu Bendul chalet, 56 x 38cm, The Ulu Bendul Riverscape Exhibition, Seri Menanti Old Museum
  9. Joint Exhibition, Chini Dragon Legend, GUMUM +ISM International Art Exhibition, Curatorial Gallery Room, Academic Heritage Museum, Council Building, National University of Malaysia, 5th to 31st Jan 2022
  10. Solo Exhibition, Traveling between Formosa and Austronesian Islands, Illustration Exhibition, Total 15 pieces /78 x 56cm, National Library of Public Information, Tai-Chong, Taiwan.
  11. Creative output publication, Traveler, Design Decoded 2021. Coffee Table book.2nd International Conference on Design Industries and Creative Culture, 24th to 25th August 2021,University Technology Mara, Kedah Bra11nch,Malaysia
  12. Joint Exhibition, Wau Craftsman, Apresias Seni 2021, Menjunjung Kasih, Visual Arts Exhibition, Negeri Sembilan Painters, 10th Jan to 25th Feb 2021, Duraja Seri Museum, 2021 State Museum, Seremban, pg 20 to 21, ISBN 979-967 17263-4-1
  13. Joint Exhibition, Publication, Let's get back to these days, Theme: “Desirability”. The 9th Rangsit University International Design Exhibition "Work in Progress 9:25th May 2021. http://www.rsu- workinprogress.com/exibition/lets-get-back-to-these-days/
  14. Joint Exhibition, Publication, Peaceful Time, People of Passion (P.O.P) project 2020, First Edition. The National Academy of Arts Culture & Heritage (ASWARA) Malaysia, pg 40 to 41, ISBN 978-983-2538-51-6
  15. Joint Exhibition, Publication, Girl on Swing, Plein Air Painting, Alam Benda, Laman Seni, Almad Rashid Ulu Bendul, pg 20.
  16. Joint Exhibition, Publication, Hearts of Vessels, Kita Jagakita, VACCINE, KL City Art Gallery, KL 15th Sep to 18th Oct 2020, pg 39 https://issuu.com/a.zakihadri/docs/ecatalog_sekaki_international_art_group_show_2020
  17. Joint Exhibition, Publication, Gathering, Alam Beraja, Pameran Seni Visual, Wajah Wajah Negeri Sembilan 2020, .11th to 28th February 2020, Muzium Diraja Seri Menanti, Kuala Pilah, 1 to 15th April 2020, Muzium Negeri Sembilan, Seremban. Pg 11, 36 and 37 ISBN:978-967-17263-27
  18. Joint Exhibition / Publication, Design Philosophy, Theme: Mind the Gap.The 8th Rangsit University International Design Symposium and Exhibition. Work in Progress, Bangkok,Thailand, 30th June to Sept 2020
  19. Joint Exhibition/ Publication, Lotus IV, Angel’s Hand, Women Artists art exhibition, 2019
  20. Malaysia Women’s Day & National Merdeka Day Celebration, Associations Malaysia, 30th Aug 2019, Pg100 and 152
  21. Joint Exhibition, Elephant Mountain Ceramic Art Achievement & Long Zai Wei Trail Completion Announcement, Rui Feng Tai He Agriculture Leisure Farm, Alisan Taiwan, 17th February 2019
  22. Joint Exhibition / Publication, Fishing, Visual Art Exhibition, Wajah-Wajah Negeri Sembilan State Museum Board, Aug 2019,pg 3 4-35, ISBN: 978-967-17263-10
  23. Joint Exhibition, Prayer, Panchi Sayagyi U Thu Kha 100-year Anniversary Art Exhibition, New Treasure 20Art Gallery, Yangon, Myanmar, Pg 64.
  24. Jointed Publication, Devoted, Indonesian Water Colour Society, Jubilee 25th IWS, Bali, Indonesia, 6th to 9th October 2018, pg 112, Indonesia Watercolour Society, ISBN: 978-979-97166-68
  25. Jointed Publication, Lion Dance, Best/Art Exhibition in the World. Taiwan Highlights in Hua lien’, Hualien County Art Gallery, Hualien, Taiwan, 9th to 30th June2018, pg35, ISBN: 978-985-82485-54

Awards and Achievements

Awards and Achievements

  1. Siek Hwee Ling, Best 3-Stars Community Project Awards (We Share the Same Moon) by UCSI University Research Excellence Awards 2022, dated 13th April 2023, Certificate No. 30751
  2. Guo Xiao Hao, Hwee Ling Siek, An Eco-Friendly Rehal: Ceramic Holy Book Stand, 2023 InternationalHalal Science Innovation Competition, Bronze Medal Awards.
  3. Guo Xiao Hao, Hwee Ling Siek. Holy Book Holder, The 2nd Global Hua Design Award, 2022, shortlisted as one of the 569 out of 3856 artworks, Category:  Product.
  4. Athirah Binti Mohamed Zaini, Ivan Lam, Alex Goh, Siek Hwee Ling. A Multimedia Integrated Illustration Book for Young Children's Climate Change Education, International Innovation Awards 2022, Malaysia Technology Expo (MTE) 2022, The Category of Education Technology & Pedagogy，Silver Medal (Category: Education Technology)
  5. Liew Yik Meng, Siek Hwee Ling. International Conference of Art and Design (AICAD), Invention &Innovation in Design 2019, Jakarta, Indonesia, Silver Medal Award
  6. Chen Twu Bian, Siek Hwee Ling, International Conference of Art and Design (AICAD), Invention &Innovation inDesign 2019, Jakarta, Indonesia, Bronze Medal Award
  7. Design Workshop/ Tatung University, Taiwan, Best Design Team Award, as Student Advisor.

 

Featured in MalaysianTV Networks: 

  1. TV2’s “ Frontline Window” features “ We Share The Same Moon” on 22nd and 23rd December 2022 (Total 2 sessions) 

https://www.facebook.com/galerimandarintv2/videos/570357888246147 https://www.facebook.com/galerimandarintv2/videos/5744288715679043

 

  1. TV2's "Frontline Window" special program features the behind-the-scenes footage of the illustration production of “Local Culture Stories and Aboriginal Myths & Legends of Malaysia and Taiwan"., on 29th to 30th Nov 2021

https://www.facebook.com/watch/?v=590238662053301&ref=sharing  (TV2, Episode)

 

Networks and Collaborations on Research

  1. Malaysia Design Council- Member
  2. National Art Gallery Malaysia- Member
  3. Nanyang Academy of Fine Arts (Malaysia) Alumni-Secretary
  4. Negeri Sembilan Art Society – Member
  5. National Perak Art Society- Member

Contributions to Society

  1. Design Consultant for Boardgame design (Since 2022 to present) Fu Guang Publication (Buddhist Association) (NGO) 
  2. Visual Com Course advisor (since 2021 to present) Newton International College, Yangon, Myanmar
  3. Best 3-Stars Community Project Awards (We Share the Same Moon) by UCSI University Research Excellence Awards 2022, dated 13th April 2023, Certificate No. 30751