Gloria Chan Choi Sim

Lecturer | Department of Mass Communication

Academic Qualifications

MA International Contemporary Art & Design Practice
HND Design and Typography for Print
Dip Graphic Design & Photography

Areas of Interest
Mosques in Malaysia on Digital Motifs for Batik and Eco Packaging
Analysis of Ethnic Typography in Malaysia and Asia
Sustainability for Business & Design
Sign of the Times in Malaysia
Visual Communication
Design Communication
Brand Communication
Global Media Communication
Professional Bodies

  1. The British Association of Art Therapists
  2. American Photography Association


  • Visual Communication
  • Heritage of Historical Buildings
  • Typography & Signboard
  • Lost Trade and Culture

Current Research Project

  1. Phd: Indigenous Malaysia Typeface: Value Relationship between Branding Communication and Design Identity
  2. Intelligent Learning Management Systems under Blended Learning


Networks and Collaborations on Research

  1. Intelligent Learning Management Systems under Blended Learning


  • Chan, C. (2017). The Story of Us – Selfie & Wefie, Malaysia
  • Chan, C., & Mansour A. (2017). Malacca – Sign of Heritage and Culture, Malaysia
  • Chan, C. (2012) Sign of the Time – Kuala Lumpur


  • 27th AMIC Annual Conference on 17-19 June 2019. Chulalongkorn University in Bangkok, Thailand
  • International Distinguished Scholar Series – World Class University, November 5, 2021, Universitas Pendidikan Indonesia.

Prossional Engagement

  • Member – Qualitative Research Association of Malaysia
  • Life membership – Malaysian Invention and Design Society
  • Life membership – Photographic Society of Petaling Jaya

Community Engagement

  1. Shutter Up Photography & Leo Club of UCSI – 24th and 25th of June 2021
  2. UCSI, SDG – 2020 - 2022