BA (Hons) Mass Communication

January, May and September
Course Duration
3 Years
Course Location
Kuala Lumpur
Course Mode
Approval Code
R2/321/6/0152; 01/2025
Accreditation Code


This specialised programme paves the way for a career in the media industry through three pathways which are film and television, journalism as well as marketing and communications. With an in-depth understanding of the field’s fast-changing dynamics, our students become trailblazers with impressive achievements. They have have set up their own digital media companies, are working with some of the largest public relations companies in the world and write for leading newspapers.

* This programme received a 100% graduate employability score in the Ministry of Higher Education’s Graduate Employability 2022. (Source:

About the Programme


Coursework percentage: 60% and written examination percentage: 40%.

Entry Requirements

Academic Requirements


Passed at least two (2) subjects with a minimum Grade C (GP 2.00) in any two (2) subjects


Passed at least two (2) subjects with a minimum Grade D in any two (2) subjects


A minimum of 5 credits B6 including English. Applicant without credit in English (UEC) but obtained credit in English (SPM) qualified for enrolment.

International Baccalaureate

Minimum score of 26/42 for six subjects (A Minimum of Grade 4 for credit transfer – Year 1)


A minimum CGPA of 2.0 and credit in English at SPM or its equivalent

Australia Year 12

Minimum mark of 60%

Canadian Pre-U

Minimum mark of 60%

UCSI Foundation in Arts

Completed (minimum CGPA 2.0/4.0)

Diploma or equivalent

Completed (minimum CGPA 2.0/4.0)

Diploma in Media & Communication or equivalent

Completed (minimum CGPA 2.0/4.0)

Diploma in Psychology

Completed (minimum CGPA 2.0/4.0)

English requirement has been changed to min entry requirement that is IELTS 5.0 and TOEFL 500 (programme standard page 25)

For international students:

In the event that the English Language Requirements are not met, student may be offered a “Conditional Offer” with the condition English competency is met through university’s English module.

Note: The credit requirement in English at the SPM level can be waived if the said qualification includes English subject/s and its achievement is equivalent to or exceeds the credit requirement of the subject at the SPM level.


Academic Requirements

SPM / O-Level

Minimum 5 credits including credit in English


Minimum 3 credits

Other qualifications deemed equivalent to STPM / A-Level by Malaysian Qualifications Agency

Minimum overall average of 60%

Other qualifications deemed equivalent to SPM / O-Level by Malaysian Qualifications Agency

Minimum overall average of 60%

**Equivalency of qualification in accordance to Malaysian Qualification Agency standards

English Language Requirements

For Local Students
Band 3
SPM English Language
Grade B+
SPM English Language 1119/O-Level/IGCSE
Grade C
UEC English Language
Grade A2

  • In the event that the English language requirements are not met, applicants will be required to take the Basic English and English Foundation for in-sessional academic enhancement concurrently with the programme.
For International Students
Band 5.0
Cambridge English Qualifications and Tests
Pearson Test of English
Band 3.5

  • Placement into the various levels of the English for Tertiary Education programme depends on the English Language qualification students have at the point of admission and/or the outcome of the English Placement Test.
  • The applicants who have met the respective academic programme’s English Language Requirement may be advised by Faculty to improve their proficiency by undertaking the additional English proficiency courses.
  • International students holding equivalent academic qualifications but which are not conducted in English, are required to sit for the English Placement Test, which may result in the taking of the English for Tertiary Education (1 to 10 months). Students who intend to pursue the above undergraduate programme directly, are advised to fulfil the above English requirements prior to commencing their studies at the University.

Courses Offered

Year 1
  • Introduction to Mass Communication
  • Basic Photography
  • Visual Communication
  • Introduction to Public Speaking
  • Introduction to Video Production
  • Fundamentals of Management
  • Writing For Mass Communication
  • University Life (MPU-U2)
  • Co-operative Placement 1
  • Extra-curricular Learning Experience 1 (MPU - U4 )​


Major Electives – Choose 3

  • Introduction to Advertising
  • Film Studies
  • Introduction to Public Relations
  • Introduction to Journalism
  • Fundamentals of Marketing​


MPU (Compulsory Subjects) - Applicable for Local Students

  • Hubungan Etnik (MPU - U1)
  • TITAS (MPU - U1)
  • Bahasa Kebangsaan A
  • Religions in Malaysia (MPU - U3) 


MPU (Compulsory Subjects) - Applicable for International Students

  • Malaysian Studies (MPU - U1)
  • Bahasa Melayu Komunikasi 3 (MPU - U1)
  • Religions in Malaysia (MPU - U3)
Year 2

Core Courses

  • Creative Content Development
  • Mass Communication Research 1
  • Design & Thinking
  • New Media Studies
  • Co-operative Placement 2
  • Extra-curricular Learning Experience 2 (MPU - U4)
Year 3

Core Courses

  • ​Media, Law & Ethics
  • Entrepreneurship
  • Alternative Voices and Issues in Mass Communication
  • Mass Communication Project
  • Mass Communication Research 2
  • Cooperative Placement 3
  • Extracurricular Learning Experience 3 (MPU - U4)​


Free Elective - Choose 3

  • Video Editing
  • New Media Production and Strategies
  • Corporate Social Responsibility and Event Management
  • Pop Culture
  • Advertising Campaign
  • Introduction to Psychology
  • Organisational Behaviour
  • Introduction to Political Science
  • Critical Issues in the Contemporary World
  • Future Directions, Future Casting
  • Thinking and Being


Mass Communication Pathways – Choose One Pathway

Pathways – (to be taken in Year 2 and Year 3)

Film & Television – Pathway Courses – (Students are required to take all 6 courses including capstone course+1 additional course from other pathway)

  • Film Production
  • Film Appreciation
  • Documentary Production
  • Directing and Aesthetics
  • Scriptwriting
  • TV Production (CAPSTONE COURSE)

Journalism – Pathway Courses – (recommended to take 4 courses from selected pathway in Year 2, 3 courses in Year 3)

Journalism – (Students are required to take all 6 courses including capstone course+1 additional course from other pathway)

  • Photojournalism
  • Editing
  • Feature Writing
  • New Media Journalism
  • Broadcast Journalism
  • Media Publishing for Print and New Media (CAPSTONE COURSE)

Marketing Communications – Pathway Courses – (Students are required to take all 6 courses including capstone course+1 additional course from other pathway)
  • Creative Copywriting
  • Marketing Strategies
  • Brand Communication
  • Consumer Behavior
  • Media Planning & Management
  • Integrated Marketing Communication Campaign (CAPSTONE COURSE)
General Courses (MPU) are compulsory for all students.
For Malaysian students:
  1. Appreciation of Ethics and Civilisations
    (Penghayatan Etika dan Peradaban)
  2. Philosophy and Contemporary Issues
    (Falsafah dan Isu Semasa)
For foreign students:
  1. Philosophy and Contemporary Issues
  2. Communication in Bahasa Melayu 3
    (Bahasa Melayu Komunikasi 3)
University life
Malaysian Experiential Tourism
Extra-curricular Learning Experience 1 to 3

Career Opportunities

  • Broadcasting
  • Film
  • Media
  • Advertising
  • Public Relations / Corporate Communications
  • Journalism
  • Event Management
  • Photojournalism
  • Journalist
  • Advertising Project Manager/Executive
  • Fashion Photographer
  • Film Director
  • TV Correspondent
  • Linguist
  • Publication Officer
  • Writer
  • Public Relations Specialists
  • Diplomatic Service Officer
  • Brand Management
  • Editor
  • Researchers
  • Corporate Social Responsibility Officer
  • Broadcast Manager
  • Creative Director
  • Newscaster


Local Students

Approximate Total Fees:

RM 76,240

International Students

Approximate Total Fees:

RM 89,760

Tuition fees for Bangladesh Campus will be available soon.

Note: This is an estimated fee, as different countries have different visa processing charges and administrative fees. For more information, kindly refer to your region’s counselor for the detailed fee breakdown.

International Degree Pathway (IDP)
IDP ProgrammePathwayUniversityCountryFee
BA (Hons) Mass Communication2+1University of HertfordshireUnited Kingdom £14,750

For enquiry, please contact us at [email protected] or call us at +603 9101 8880 ext 2066.

All information is correct at the time of upload and UCSI University reserves the right to make amendments without prior notice.


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