Faculty of Business and Information Science
Faculty of Business and Management

Assistant Professor Foo Fang Ee

UCSI Graduate Business School

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Foo Fang Ee

Research Impact:

Google Scholar Research Gate

Assistant Professor Foo Fang Ee

Head, Academic Collaboration & Industrial Partnership
 

Academic Qualifications

MBA 
BSc

Areas of Interest
Human resource management
Talent management
Organizational behaviors
Organization development
Change management
Research

 

Current Research Project

  • Determinants of employee turnover intention: From internal relations perspective (collaborate with MBA student Wong Wei Key) (on-going)
  • Mobile Taxi: A new revolution in the Taxi Industry? (Completed: 2017)

 

Research Grant (Internal)

UCSI University Pioneer Scientist Incentive Fund (PSIF)
Title: Mobile Taxi: A New Revolution in the Taxi Industry
Code: Proj-In-FOBIS-004
Amount: RM17,610
Year: 2017

Publications

  1. KB, Ooi, FE, Foo, and GWH, Tan (2018) Can mobile taxi redefine the transportation industry? A systematic literature review from the consumer perspective. International Journal of Mobile Communications, 16(3) [citation: 2; source: Google scholar]
  2. R. Othman, F Fang Ee, N. Lay Shi (2010) Understanding dysfunctional leader-member exchange: Antecedents and outcomes, Leadership and Organization Development Journal 31(4) [citation: 37; source: Google scholar]

Contribution to Society

  • Reviewer for Personnel Review (2015)
  • Program Assessor for Diploma in Business Administration, UCSI College (2017)

Mentor/ Coach for Competition

International:

  • Asia Business Case Competition 2018
    (Organizer: Nanyang Technology University; Venue: NUS, Singapore)
    Result: Semi-finalist (opponents: University of Toronto, University of Otago)
    Case: Energo Labs in Southwest Asia – Persevere, Pivot or Perish
  • HSBC/HKU Asia Pacific Case Study Competition 2017
    (Organizer: Hong Kong and Shanghai Bank, Hong Kong University; Venue: HKU, Hong Kong)
    Result: Semi-finalist
    • Case semi-final round: Starbucks China: Managing Growth through Innovation
      Opponent: City University of Hong Kong
    • Case 2nd round: Facebook: Facing Off Against Tencent
      Opponent: University of Colombo
    • Case 1st round: Wealthfront: Buried or Breakthrough? The Story of a Robot Investment Advisory Company
      Opponents: University of Belgrade, National University of Singapore

 

Domestic:

  • HSBC-Enactus Case Study Competition 2018
    (Organizer: Hong Kong and Shanghai Bank Malaysia, Enactus; Venue: Hotel Istana, Kuala Lumpur)
    Result: Semi-finalist
    • Case semi-final round:
      Nike versus New Balance: Trade Policy in a World of Global Value Chains
      Opponents: Universiti Sains Malaysia, Taylors University
    • Case 1st round:
      Go-Jek in Indonesia: Seizing Digital Opportunities at the Bottom of the Pyramid
      Opponents: International Islamic Universiti Malaysia, Universiti Tenaga Nasional, Universiti Tunku Abdul Rahman

 

  • HSBC-Enactus Case Study Competition 2017
    (Organizer: Hong Kong and Shanghai Bank Malaysia, Enactus; Venue: Hotel Istana, Kuala Lumpur)
    Result: Champion
    • Case final round: BitGold: Turning Digital Currency into Gold
      Opponents: Management and Science University, Multimedia University, Heriot Watt University
    • Case semi-final round:
      Opponents: Tunku Abdul Rahman University College, Universiti Tunku Abdul Rahman
    • Case 1st round: Green Mountain Coffee Roasters, Inc
      Opponents: Universiti Malaya, Sunway University, Tunku Abdul Rahman University College, Universiti Kebangsaan Malaysia, Universiti Kuala Lumpur Business School