Research Impact:Google Scholar
Dr. Leong Quee Ling is a Lecturer of hospitality and tourism management in the Faculty of Hospitality and Tourism Management at UCSI University. She holds a Ph.D. from Universiti Putra Malaysia specializing in gastronomy tourism and tourist behavior.
She worked at the Malaysia Convention and Exhibition Bureau (MyCEB) as a Business Development Executive after receiving her master’s degree in 2010. At the Bureau, she was responsible for leads generation and research. In 2011, she represented the Bureau at the Research, Sales and Marketing Program organized by the International Congress and Convention Association (ICCA) in Gdansk, Poland. After two years with MyCEB, she joined Nilai University as a lecturer teaching management and hospitality courses. Realizing her passion for academic, she pursued her doctoral degree in 2013 in her alma mater with a scholarship by the Ministry of Higher Education Malaysia.
She is passionate about education and knowledge sharing through scholarly research. Her major research interests are in the areas of gastronomy tourism, tourist behaviour, sustainability of heritage gastronomy and destination marketing. She has published several articles on Malaysian food image and contributed two book chapters in the Handbook of Research on Global Hospitality and Tourism Management and the Selected Issues in Hospitality & Tourism. Being an active scholar, she has presented her work in a number of national and international conferences as she believes that knowledge is meant to be discussed and shared selflessly; if it is kept within it is no longer called knowledge.